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TEQUILA REDEFINED

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“Delicious neat, a FLavorful treat, supple touch of vanilla and citrus with an emotional and surprising kick.”

- JEN, VERIFIED BUYER

“a distinctive spirit that stands alone in its class, offering a unique experience with every sip.”

- MICHELLE, VERIFIED BUYER

“An impressive and refined addition to the tequila landscape, bringing sophistication to the modern spirits market.”

- GABRIEL, VERIFIED BUYER

“A CHROME HORSE SOCIETY TEQUILA BOTTLE REPRESENTS THE SIGN THAT YOU ARE AT THE RIGHT PLACE, AT THE RIGHT MOMENT”

- JACK MORGAN, FOUNDER

AWARDS

- GOLD MEDAL WINNER 2024 TEQUILA & SPIRITS MAGAZINE AWARDS

- GOLD MEDAL WINNER 2024 SIP AWARDS

- GOLD MEDAL WINNER 2023 SAN FRANCISCO WORLD SPIRITS COMPETITION

- GOLD MEDAL WINNER 2023 DENVER INTERNATIONAL SPIRITS COMPETITION

- SILVER MEDAL WINNER 2024 SAN FRANCISCO WORLD SPIRITS COMPETITION

- SILVER MEDAL WINNER 2024 THE BEVERAGE TESTING INSTITUTE

SOCIETY

  1. Read more: LIL NAS X ALBUM RELEASE PARTY AT THE BOX
    LIL NAS X ALBUM RELEASE PARTY AT THE BOX

    LIL NAS X ALBUM RELEASE PARTY AT THE BOX

    On Thursday, March 20th, rapper, singer, and songwriter Lil Nas X hosted an exclusive, all-pink celebration at The Box in NYC to debut his latest single, HOTBOX.

    The night featured a stylish crowd, custom cocktails, and a high-energy performance by Nas—all complemented by Chrome Horse Society tequila, the evening's standout spirit.

    Chrome Horse Society was the base of signature drinks enjoyed by attendees, including Amanda Lepore, Brian Atwood, Rickey Thompson, and Brad Mondo. Founder Jack Morgan was also in attendance, enjoying the brand's refined yet edgy aesthetic.

    Read more
  2. Read more: MIAMI MUSIC WEEK 2025 AT THE BEATRICE
    MIAMI MUSIC WEEK 2025 AT THE BEATRICE

    MIAMI MUSIC WEEK 2025 AT THE BEATRICE

    Founder Jack Morgan brought the heat to the final night of Miami Music Week, hosting an unforgettable celebration at The Beatrice Miami's exclusive "boiler room" - a hidden gem fast becoming a late-night favorite among insiders.

    Headlining the evening was Grammy-winning DJ Cedric Gervais, who lit up the decks alongside Mednas and Elvis Guetta, delivering a high-energy set that had the room pulsing into the early hours. The crowd, a curated guest list of industry insiders and style leaders, including Kevin Carrigan, Giampaolo Sgura, Bret Fraser and Bonnie Mueller Gervais, all sipping Chrome Horse and dancing the night away.

    The event capped off an electrifying week of music and culture in true Miami fashion: bold, stylish, and fueled by one of the city's buzziest new tequila brands. 
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  3. Read more: THE STANDARD MIAMI LAUNCH EVENT: 2025
    THE STANDARD MIAMI LAUNCH EVENT: 2025

    THE STANDARD MIAMI LAUNCH EVENT: 2025

    A VIP crowd enjoyed specialty cocktails featuring Chrome Horse Society Tequila at The Standard Miami.
    Read more
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